Endorsement of an innovation by AAI&E is AAI&E’s recognition of a specific, individual innovation that a business has conceived and implemented, as measured by that innovation’s value and actual business impact. Endorsement thus serves as a means of validating the business’ efforts and outcomes without requiring it to reveal confidential details to the public.
Endorsement of an innovation by AAI&E signifies that the innovation has not only satisfied the qualification requirements set by AAI&E, but just as importantly, has demonstrated its true merit as an innovation on the basis of its actual adoption, usage, and business impact, delivering value where none existed previously. Thus, irrespective of whatever acclaim, recognition, and/or financial success it might have otherwise achieved, the innovation is recognized for its real business impact. Since not every purported “innovation” meets AAI&E’s strict qualifications, having one’s innovation endorsed by AAI&E is an honorable achievement.
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